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Hochanda rebrands as "The Craft Store"
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01-04-2021, 10:03 AM
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01-04-2021, 02:11 PM
I always thought that Hochanda was an odd name for a craft shopping channel.
01-04-2021, 03:19 PM
AJ post_id=1827 time=1617282682 user_id=920 Wrote:I always thought that Hochanda was an odd name for a craft shopping channel.HOme of Craft, Hobbies AND Arts. Someone thought it was a good idea... But there are complaints because someone forgot to redirect hochanda.com to the thecraftstore.com...
01-04-2021, 03:22 PM
I always thought this channel name sounded like an international/foreign language channel
01-04-2021, 03:23 PM
I always thought this channel name sounded like an international/foreign language channel
01-04-2021, 04:27 PM
Much better name. I never knew Hochanda was a craft channel I've always scrolled past it assuming it was one of those place holder channels showing teleshopping ?
jamin.uk
01-04-2021, 05:14 PM
Ash101 post_id=1741 time=1617272241 user_id=936 Wrote:1st April is a bold day to rebrand your channel.... If it was already called The Craft Store, then was rebranding to HOCHANDA today, I guess most would have thought it was a April fool! It does make sense for them to rebrand to a more obvious name for what they sell. However The Craft Store is a bit bland. The Craft Store could be a shop anywhere in the country and does not stand out as being a digital shopping channel. Maybe The Craft Store TV or something like that would have been better?
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Gillian Porter, UTV (2nd April 2020; 5:59am) |
