BBC Online: 2021 Rebrand

[Rob]

This is a thread to discuss BBC Online presentation following the launch of the new BBC logo. It will be open just before 6am on Wednesday, 20th October.

[size=150]Please note the following before you post in this thread:[/size]

• Keep your posts sensible and on topic. Posts like "omg" and "WOOOOOWWWW" will be deleted.

• It would be appreciated for ease of loading, that any images you wish to share are uploaded to the Metropol Upload Service.

• Please keep speculation to a minimum.

• Please do not post mock recreations or your own interpretations of the new look. That's for The Gallery.

• Please keep your comments constructive, and respect the views of those whose opinions may differ from yours.

• If something doesn't belong in this thread, use the report function to alert us.

Thanks, and enjoy...

[UTVLifer]

None of the websites/apps have been updated as of yet

[BrandonHTVYT]

None of the websites/apps have been updated as of yet

Yeah, going over to the BBC website there’s still the Gill blocks and over on my app store there’s no pending updates for anything related to the BBC.

[Clark]

Still very early in the morning. Online staff most likely haven’t come in yet. I’d probably wait until later on in the day to see if there’s any changes.

[Tony Lamezma]

Logos are beginning to change across social media.

BBC One / Two and the main BBC account updated on Twitter. BBC account updated on Instagram.

[VMPhil]

Highly amusing to me that the iPlayer logo has been replaced by "iPLAYER" written out in the corporate font. Just like it would have been in the "boring" '97 rebrand.

[brioalex]

Highly amusing to me that the iPlayer logo has been replaced by "iPLAYER" written out in the corporate font. Just like it would have been in the "boring" '97 rebrand.

Yeah, I think they could've given iPlayer a little more personality in the same why they have done with all of the different BBC Studio divisions...

[Inspector Sands]

The! BBC Twitter account has the new logo and as expected the letters are far too small to be unreadable on my phone

The others are much worse. They look terrible

[brioalex]

The BBC One profile image on Facebook & Twitter is a very odd colour compared to the TV presentation package. It would've been nicer if they used the gradient background behind the BBC ONE logo.

[JetixFann450]

I don't think the BBC sees the issues with smallness of the readability. So long as the public sees it as 3 blocks, then it's the BBC, if all else.

[Inspector Sands]

I don't think the BBC sees the issues with smallness of the readability. So long as the public sees it as 3 blocks, then it's the BBC, if all else.

Hmmm think it looks like a retrograde step back to the 90s with blocky logos in tiny resolutions. One of the problems the 1997 logo was meant to fix.


They're not blocks, they're squares

[Ant]

I do actually like the new logo, I just think it needs to be a bit bigger on the social media icons. Especially if the focus is to emphasise the BBC part.
[img] https://up.metropol247.co.uk/102021/1634...25926.jpeg[/img]

[scoobiesnacks]

I have noticed a few senior technology leaders (e.g. Head of Digital, Head of iPlayer) have left the BBC Technology department over recent months (pushed out by newcomers undertaking reorganisations I suspect) and there have been a lot of staff redundancies in some technology teams over the past year... I wonder if the digital brand rollout is impacted by this?

Case in point - BBC iPlayer is using the old BBC logo in the top left, whilst the idents have the new BBC logo in top middle. I guess most people won't notice, but to me, that stands out as a mess.

[Clark]

The new logo is now on some areas of the BBC site. Same navigation bar as before

Notable places where the old logo stays:
BBC News homepage (but it's there on articles!)
BBC Weather
BBC iPlayer homepage

I'd assume it's because they're using legacy (old) site components

EDIT: Never mind, all fixed. New logo on everything.

BBC News still has Gill Sans header :roll:

[MrBiggieSMLZ]

Well, good thing there’s a new logo on that navbar now!