BBC One: 2022 Idents

[ConorM98]

Midlands played the street cleaners version of the Market ident
Channel Islands and South East played the night sky ident.
North West used the neonatal clinic version of the Hall ident.

[kulelad77]

I believe the Channel Islands have used a different ident into the 10 o'clock news.

[LoganStuff]

If anyone wants to go grab those, you can change your region on iPlayer and rewind to the top of the hour.

[JosiahStuart]

BBC One South West just played the Night Kayakers ident into the 10! ?

It was inevitable that a region would play a Oneness ident by mistake.

[BrandonHTVYT]

BBC One South West just played the Night Kayakers ident into the 10! ?

I knew one of the regions would screw up. Did it have the current branding or did it have the old branding

If old, then they screwed up BIG time.

[Rex]

After seeing a few of these idents - I think we get a good picture of how it all works, and the Lens set incorporates the last three ident packages together and executes it really well. The symbol of the lens, showing different groups of people and the focus shown on the different perspectives of each location. I honestly like it a lot, and the soundtrack is good as well.

Much like the Curves and the Three Hands, Lens is hugely adaptable in a way Oneness wasn't for different programmes and the simple concept plays into its strengths. It's definitely one of the stronger BBC One presentation packages in a very long time, and every BBC channel now has a strong identity tailored to their remits

[kulelad77]

BBC One South West just played the Night Kayakers ident into the 10! ?

I knew one of the regions would screw up. Did it have the current branding or did it have the old branding

If old, then they screwed up BIG time.

It had the newer BBC logo.

[VMPhil]

Well, they’re okay. They’re professionally made. Not very memorable IMO, a bit dull.

Have to say the fact these were delayed so long because they supposedly look “too southern” (they don’t) seems ridiculous now that we’ve seen them.

Also the North West continuity announcement before the ten o’clock news sounded like it was recorded down a telephone line.

[Sky303]

Bench: Empty for the News at Ten.
https://youtu.be/Ms7_Wp5QQMU

This one comes together the best, it's a bench at night, maybe showing the stuff that happened around it that happened that day, makes the most sense.

[BrandonHTVYT]

BBC One South West just played the Night Kayakers ident into the 10! ?

I knew one of the regions would screw up. Did it have the current branding or did it have the old branding

If old, then they screwed up BIG time.

It had the newer BBC logo.

That’s a relief.

They still screwed up tho. But we’ve just switched to the new idents so cock ups are bound to happen

Remember when the new BBC logo launched and BBC One NE and Cumbria (i think) accidentally used a pre rebrand ident during a junction?

[James Vertigan]

BBC One South West just played the Night Kayakers ident into the 10! ?

Of course they did

No need for the sarcasm.

And if you don’t believe me…
https://youtu.be/BjwuRiqV8mY

[Andrew Wood]

https://twitter.com/theidentgallery/stat...gaNo3TUOnQ

[kulelad77]

Well, they’re okay. They’re professionally made. Not very memorable IMO, a bit dull.

Have to say the fact these were delayed so long because they supposedly look “too southern” (they don’t) seems ridiculous now that we’ve seen them.

Also the North West continuity announcement before the ten o’clock news sounded like it was recorded down a telephone line.

As well as that, they also used a new ident.

[Josh]

Hall: Neonatal as aired on BBC One North West.
https://youtu.be/j0bK8nQACT4

[Robert Williams]

I thought at first the market ident was filmed at the same place as the skaters. Both feature brick arches - why choose such similar-looking locations? Whereas the skaters and the rave don't look like they're at the same location, but they are!

From what I've seen so far. The concept behind these idents is okay, they're nicely filmed, but rather dull. 4.5/10 at best, I'm afraid - better than Oneness and Rhythm and Movement, but not nearly as good as any other era.