Launch New BBC Sport Graphics

[Jon]

I assume this will be used on next season's MOTD highlights, with the obvious colour changes for the playing teams (and I think the core dividing bar is a EURO colour, so that may be changed for domestic football), just need to see how the timer will be implemented when this graphic is used live.

Purple would make sense for MOTD as that's the colour of the Premier League logo.

But not a colour of the Match of the Day brand.

I think the scorebar is nice, although not sure about the implementation of the BBC logo. For me it highlights the weakness of this package. The scorebar doesn’t feel connected to the wider package and I think that’s due to the package not having many simple elements that work well in things like scorebars. I see some nice things about the package and see what they were trying to go for but the execution just feels a bit off and not very focused.

I caught the end of some of the cricket highlights yesterday and the lower third programme promotion just looked so much slicker than what’s replacing it.