29-05-2022, 08:46 PM
Blocking Kangaroo was, with hindsight, so daft. If there is one thing the UK desperately needs, it's an aggregator for all free to view VOD content. If you want to make PSB streaming happen, that's the way to do it.
If anything I'd like to see Britbox go. That content would work far better without subscription, using the BBC iPlayer and ITVX respectively. Maybe UKTV Play if such an option is uneconomic for the BBC, but ITV have the ads or subscription choice already.
But if you want "digital first" (which really is just BS speak for "online first") you have to make that available to the masses. People will tolerate adverts if it's free.
If anything I'd like to see Britbox go. That content would work far better without subscription, using the BBC iPlayer and ITVX respectively. Maybe UKTV Play if such an option is uneconomic for the BBC, but ITV have the ads or subscription choice already.
But if you want "digital first" (which really is just BS speak for "online first") you have to make that available to the masses. People will tolerate adverts if it's free.