The mistake they’ve made is going with Morgan.
He’s not as universally popular as they think he is. And he is the name people will associate with the channel.
It’s a shame because the News Desk show is excellent and Morgan’s show is definitely well made and produced. It’s just not going to attract people as it stands.
They are going to need to do what GB News did and re-evaluate things. GB News now mostly comes across as confident in what they are doing (which they certainly didn’t at first). Talk TV, for me, isn’t really coming across as anything, it just “is”.
Also - TV can to some degree work on the radio, as GB News seems to mostly prove, but I don’t think radio works on TV. At least, not the way Talk TV do it anyhow.
He’s not as universally popular as they think he is. And he is the name people will associate with the channel.
It’s a shame because the News Desk show is excellent and Morgan’s show is definitely well made and produced. It’s just not going to attract people as it stands.
They are going to need to do what GB News did and re-evaluate things. GB News now mostly comes across as confident in what they are doing (which they certainly didn’t at first). Talk TV, for me, isn’t really coming across as anything, it just “is”.
Also - TV can to some degree work on the radio, as GB News seems to mostly prove, but I don’t think radio works on TV. At least, not the way Talk TV do it anyhow.