I'm afraid I'm not convinced by the graphics. Yes, they look smart and professional to a certain degree. But where is the consistency?
Is the text supposed to be all upper case? Or mixed case? Is the font supposed to be bold, or regular, or thin, or italicised? There's actually no consistency in the backgrounds either. Some images have backgrounds including letters from the channel logo. Others are clean versions of the graphics (Alastair Stewart & Friends) whilst others have a more grungy style to them (Tonight Live with Dan Wootton).
They're all okay on their own. But as a brand style they don't have any consistency. If these were a mock in the gallery some people would be screaming that nothing looked the same.
ITV Region: ITV News Tyne Tees
BBC Region: BBC Look North (NE)
GraphicsMan post_id=13809 time=1621606212 user_id=1031 Wrote:If these were a mock in the gallery some people would be screaming that nothing looked the same.
I must admit - I would be one of those 'some people' - I'm big on consistency in branding, and I agree that this is something which seems lacking in the material we've seen so far.
Perhaps these graphics above are meant only as little bits of throwaway social media content, meant to give initial eye-catching details about the individual programmes/presenters, and their eventual on-screen programme branding will be much more consistent.
As we've said so many times over this discussion of GB News generally, we shall simply have to wait and see...
"Good evening. Dull, grey, cold, miserable - and that's just me. The weather hasn't been great, either."
These names really aren't original at all, are they?
ITV Region: ITV News Tyne Tees
BBC Region: BBC Look North (NE)
I must say - having seen 'Alistair Stewart & Friends' - I'm not keen on this title at all.
The "& Friends" makes me think either of those very, let's say, personality-driven American 'news' programmes, or, of kids' shows, like 'Thomas & Friends'.
Maybe it's just me but 'Alistair Stewart Tonight' or 'Alistair Stewart Live' (or whatever), as pedestrian as they are, would be nicer.
"Good evening. Dull, grey, cold, miserable - and that's just me. The weather hasn't been great, either."
ITV Region: ---None Selected---
BBC Region: ---None Selected---
I like the sound of "The Great British Breakfast" - I really want an alternative to the sleep inducing BBC Breakfast, and the appalling GMB we have now.
ITV Region: ---None Selected---
BBC Region: ---None Selected---
GMB tried to copy the NBC Today Show and ABC GMA format - so it will not hurt GB News to try a Fox and Friends three host style approach, and see how it works.
ITV Region: ITV News London
BBC Region: BBC London News
I seem to recall on one of Rosie Wright's videos that there will be a soft area, so that's possibly where Breakfast will come from, with other shows using the desk.
AllWillBeWell
Unregistered
Perhaps the graphics are a representation of the show graphics. Each one has custom openings and the graphics show part of it.
GB News also sent out an email with the same info as on Twitter.
Quote:Good news Great Britain. GB News is coming!
Join us on Freeview and YouView channel 236, Freesat channel 216, Sky, Virgin Media and online.
Take a look at what's to come...
No Sky or Virgin media channel number yet?
ITV Region: STV News: Central Scotland
BBC Region: BBC Reporting Scotland
Interesting to see it looks like they will put presenter names front and centre in nearly all of the schedule (primetime is understandable). Does make things a little messy when people are on leave/have time off. It will also be interesting to see if the programmes are solo hosted if one person if off or they bring in an alternative presenter.
That said, I know it's pretty commonplace in the States to always keep the personality branding no matter who is presenting, and the same happened here when the Victoria Derbyshire programme retained its branding all the time.
I guess we'll find out in due course how they handle this.
</E></r>
