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+--- Thread: New BBC channel logos in action (on air from Wed) (/showthread.php?tid=705)
New BBC channel logos in action (on air from Wed) - Brekkie - 05-10-2021
Thought a new thread was appropriate now we have some publicly available examples, rather than hiding them on page 106.
https://twitter.com/back_the_BBC/status/1445347488974639105
https://twitter.com/tvlive/status/1445352649084264459
It's fair to say the design of the BBC logo itself is the least of it's problems. The split logos really don't look great, though I like the way BBC Two and BBC Four animates, but they look weak when split. Not a fan either of having a centred logo but the promo text left aligned.
I quite like the BBC 100 logo though - nothing flash but shows what they're trying to do with the new logo. I quite like the colour scheme for BBC1 too - a nice softening of it from what can be a rather harsh red.
It appears though more thought has been put into the app and online branding than the channel branding. From the snippets we've seen of that it looks pretty promising.
https://twitter.com/tvlive/status/1445354815849123843
UPDATES
BBC Three: https://tvliveforum.com/viewtopic.php?p=45891#p45891
BBC Studios: https://tvliveforum.com/viewtopic.php?p=46011#p46011
Oneness Continues: https://www.tvliveforum.com/viewtopic.php?p=46999#p46999
New Promo style leaked: https://www.tvliveforum.com/viewtopic.php?p=47591#p47591
Sneak peak of BBC1 ident: https://tvliveforum.com/viewtopic.php?p=47753#p47753
BBC Scotland: https://tvliveforum.com/viewtopic.php?p=47975#p47975
BBC2: https://tvliveforum.com/viewtopic.php?p=47980#p47980
BBC4: https://tvliveforum.com/viewtopic.php?p=48002#p48002
New BBC Icons and confirmation of launch: https://tvliveforum.com/viewtopic.php?p=48446#p48446
New BBC channel logos in action - LoganStuff - 05-10-2021
I really don't like how the BBC logo and the channel name split apart like that, with the BBC logo taking up a sizeable portion of the upper screen.
Other than that though, this looks incredible already and I'm very excited to see what the full rebrand looks like on-air.
New BBC channel logos in action - cally_ - 05-10-2021
It still isn't my cup of tea this BBC rebrand. I am happy that BBC Four is getting a rebrand however, they've had the same logo for a while now.
New BBC channel logos in action - IanJRedman - 05-10-2021
I love that. And is that... a globe?
New BBC channel logos in action - ConorM98 - 05-10-2021
IanJRedman post_id=44972 time= user_id=958 Wrote:I love that. And is that... a globe?
The circle animations (which to me are reminiscent of the American ABC's latest rebrand) seem to mimic the spinning of the iconic globe. Then again, we won't know until 2 weeks from now. I'm excited.
New BBC channel logos in action - Inspector Sands - 05-10-2021
Those were shown in the Director General's thing the other week
New BBC channel logos in action - gottago - 05-10-2021
It all looks great, can't really fault anything I can see there. Really looking forward to it.
New BBC channel logos in action - JAS84 - 05-10-2021
Inspector Sands post_id=44978 time= user_id=1003 Wrote:Those were shown in the Director General's thing the other weekThis thing I assume.
thomasfos post_id=44919 time=1633429516 user_id=1626 Wrote:If anyone wants to see the new logo in action, it's here: https://www.youtube.com/watch?v=gqMunMUIenY
New BBC channel logos in action - Adam Till - 05-10-2021
I really like the consistency between all the channels and brands. They all look great in action. Cannot wait to see the finish product in a couple of weeks.
New BBC channel logos in action - Brekkie - 05-10-2021
IanJRedman post_id=44972 time= user_id=958 Wrote:I love that. And is that... a globe?Very subtle but a nice touch.
New BBC channel logos in action - MrBiggieSMLZ - 05-10-2021
Wonder how BBC One's idents will play out, since we got a glimpse of BBC Two's "Wonder" ident in the new coat of paint?
New BBC channel logos in action - Gluben - 05-10-2021
I’m conscious that this isn’t the final, final look as only BBC2’s ident was fully shown, since it retains the existing look. I also don’t want Thistle to be further irritated by any more leaks, so I’ll reserve judgement until a couple of weeks from now.
New BBC channel logos in action - Tony Lamezma - 05-10-2021
Uniformed, but allowing each brand to have a bit of personality.
Looks brilliant from that clip.
New BBC channel logos in action - Jonny - 05-10-2021
I do enjoy the parallel to 1997 with BBC2's idents being simply too good to scrap, surviving a corporation-wide overhaul. Had this taken place 4 years ago that would not have been the case.
Indeed, it could be interpreted that the Curves, with their fluidity and modernity, have provided a direction forward for One and Four.
But yes, I would assume nothing seen above is final. Including that lovely globe-but-not-a-globe swirly animation, alas.
New BBC channel logos in action - welnat06 - 05-10-2021
It's nice to see some uniformity across all the channels and other media platforms. Seeing BBC ONE rather than BBC One is a massive improvement in my eyes. I wasn't too sure of the new logo at first, but seeing it up against the 1997 one has made me reconsider. What we've seen so far looks great (globe) and I'm looking forward to two weeks time!