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New BBC Logo - Joe - 20-09-2021
The 1922 rebrand was done in October too
New BBC Logo - AxiosBrit67 - 20-09-2021
Joe post_id=40970 time= user_id=1035 Wrote:The 1922 rebrand was done in October too1922 was the year the original BBC (British Broadcasting Company) was founded.
New BBC Logo - Robert Williams - 20-09-2021
AxiosBrit67 post_id=40969 time= user_id=1688 Wrote:Quote:The first I remember reading about the possibility of a new logo was a report - I'm not sure where, probably again in a newspaper - which stated that the BBC were considering changing their logo, which might involve straightening up the boxes and removing the lines underneath the boxes. This presumably would have been sometime in 1996.
And sure enough, that was just how the logo looked when I first saw it printed in the early spring of 1997. No launch date was given at that time, so when Breakfast News relaunched at the start of June 1997, I wondered if this was to coincide with the new logo, and indeed the presenters' backdrop included lots of little square boxes, so I thought that might be a recurring motif. So I was disappointed to find the old slanted logo was in fact still in use.
Radio Times first printed the logo in late July, and confirmed its on-screen debut to be October, with the issue covering the first week of October confirming it to be that Saturday.
If my explanation is not wrong, i believe the current BBC logo was first printed in Radio Times 26 July-1 August 1997 edition.
That was indeed when Radio Times first printed it - here is a scan:
![[Image: NewBBClogo97.jpg]](https://up.metropol247.co.uk/RW2009/NewBBClogo97.jpg)
New BBC Logo - BrandonHTVYT - 20-09-2021
There's a short film from 1996 where Martin Lambie-Nairn talks about rebranding the BBC, at around 6:08 you can already see the logos for the channels and brands, including an early BBC News logo where "NEWS" isn't all caps. And at around 7:48 you'll also find an early version of the 1997 BBC Two "Car" ident where the "BBC TWO" logo is already there and the ident isn't zoomed in (in the final package the idents were zoomed in presumably because they were modified for widescreen so they cropped the widescreen versions to 4:3). The "BBC TWO" logo also appears to be a bit bigger than in the final 1997 package.
I think this is the earliest appearance of the 1997 logo and the channel/brand logos i've seen so far.
https://youtu.be/qOxhQuIfS84
New BBC Logo - AxiosBrit67 - 20-09-2021
It was o
BrandonHTVYT post_id=40975 time= user_id=2085 Wrote:There's a short film from 1996 where Martin Lambie-Nairn talks about rebranding the BBC, at around 6:08 you can already see the logos for the channels and brands, including an early BBC News logo where "NEWS" isn't all caps. And at around 7:48 you'll also find an early version of the 1997 BBC Two "Car" ident where the "BBC TWO" logo is already there and the ident isn't zoomed in (in the final package the idents were zoomed in presumably because they were modified for widescreen so they cropped the widescreen versions to 4:3). The "BBC TWO" logo also appears to be a bit bigger than in the final 1997 package.
I think this is the earliest appearance of the 1997 logo and the channel/brand logos i've seen so far.
https://youtu.be/qOxhQuIfS84
It was odd that 1995 Christmas "Wallace and Gromit" ident (8:00) were using the 1997 "BBC TWO" logo. I assume that the ident will reuse again in Christmas 1997 before it was ditched and replaced with snow globe Christmas ident.
New BBC Logo - ToasterMan - 20-09-2021
That reminds me, were the 1997-2001 versions of the pre-97 BBC Two idents cropped or remastered straight from the film negatives?
New BBC Logo - HTV Best - 20-09-2021
Like I've always said October is always the best time for an ident refresh, those who think otherwise need a good talking too!
note to self, check facts.
New BBC Logo - Transmission - 20-09-2021
AxiosBrit67 post_id=40976 time= user_id=1688 Wrote:It was odd that 1995 Christmas "Wallace and Gromit" ident (8:00) were using the 1997 "BBC TWO" logo. I assume that the ident will reuse again in Christmas 1997 before it was ditched and replaced with snow globe Christmas ident.Safer to assume that they just used the most recent Christmas ident at the time to give an idea of how they might look, I doubt there's anything more to read into it than that.
New BBC Logo - Argyess - 20-09-2021
I agree, I don't think there was any intention of BBC Two planning to re-use the Wallace and Gromit 1995 ident, it was just for "illustrative purposes" only. Indeed, from 1981 up to and including 2001, BBC Two were putting out a new ident every Christmas. The recycling started in 2002. The only years since then where we've had a brand new Christmas ident package for the channel (without any concurrent use of previous idents) have been 2005, 2007, 2011 and 2018. So not all that often!
New BBC Logo - Mike - 20-09-2021
It’s also interesting that the proportions weren’t quite there in that video. The lettering was a lot larger in the boxes as shown there. Presumably this is something they bottomed out as time went on.
What I do find interesting is the letterhead design was pretty much the same as the final product.
New BBC Logo - boddington - 20-09-2021
Jexedback post_id=40113 time= user_id=1018 Wrote:So looks like the idents will feature:
-Dog Walkers
-Ramblers
-Bands (with 5 members)
-Extras
See these tweets
https://twitter.com/vickiloucasting/status/1400033419363553282?s=12
https://twitter.com/vickiloucasting/status/1398225165331357696?s=21
https://twitter.com/vickiloucasting/status/1397841345893515269?s=21
https://twitter.com/vickiloucasting/status/1397188457370423308?s=21
So basically just some new Oneness idents in October?
New BBC Logo - Joe - 20-09-2021
What a ridiculous interpretation of some tweets.
New BBC Logo - boddington - 20-09-2021
Joe post_id=41053 time= user_id=1035 Wrote:What a ridiculous interpretation of some tweets.
Why ridiculous? What an offensive tone you take. Going by those tweets, they sound extremely similar to Oneness.
New BBC Logo - Joe - 20-09-2021
Ridiculous in the sense that there are about 2000 ways you could use any of those features in a different way to the current package. I’m sorry you’re offended, but it’s a bit maddening to see people constantly jump to conclusions in this reductionist fashion.
New BBC Logo - AxiosBrit67 - 20-09-2021
boddington post_id=41051 time= user_id=2121 Wrote:Jexedback post_id=40113 time= user_id=1018 Wrote:So looks like the idents will feature:
-Dog Walkers
-Ramblers
-Bands (with 5 members)
-Extras
See these tweets
https://twitter.com/vickiloucasting/status/1400033419363553282?s=12
https://twitter.com/vickiloucasting/status/1398225165331357696?s=21
https://twitter.com/vickiloucasting/status/1397841345893515269?s=21
https://twitter.com/vickiloucasting/status/1397188457370423308?s=21
So basically just some new Oneness idents in October?
I assume they will including a CGI or other special effects.
