TV Live Forum
New BBC Logo - Printable Version

+- TV Live Forum (https://www.tvliveforum.com)
+-- Forum: TV Live Forum (https://www.tvliveforum.com/forumdisplay.php?fid=4)
+--- Forum: Presentation (https://www.tvliveforum.com/forumdisplay.php?fid=5)
+--- Thread: New BBC Logo (/showthread.php?tid=462)



New BBC Logo - JAS84 - 21-07-2021

The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC? British Broadcasting Company was actually the BBC's original name for the first few years.


New BBC Logo - Brekkie - 21-07-2021

JAS84 post_id=29802 time= user_id=881 Wrote:The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC?
That's exactly what it was called from 1922-1927.

https://www.bbc.com/historyofthebbc/timelines/1920s


New BBC Logo - AxiosBrit67 - 21-07-2021

Brekkie post_id=29803 time= user_id=976 Wrote:
JAS84 post_id=29802 time= user_id=881 Wrote:The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC?
That's exactly what it was called from 1922-1927.

https://www.bbc.com/historyofthebbc/timelines/1920s

And next year will be the 100th anniversary of the BBC under its original name and 95th anniversary under its current name (British Broadcasting Corporation).


New BBC Logo - Moz - 21-07-2021

JAS84 post_id=29802 time= user_id=881 Wrote:The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC? British Broadcasting Company was actually the BBC's original name for the first few years.
Well, very sadly, it's likely that Scotland will be off soon, so it may be the first B which will need to change, not the last C. Sad


New BBC Logo - JAS84 - 21-07-2021

:roll: What, to EWNIBC? English, Welsh and Northern Irish Broadcasting Corporation? The British Isles is all of the UK and Ireland. So, even without Scotland, they could still use the word British.


New BBC Logo - globaltraffic24 - 21-07-2021

Britain will still exist after independence, so chill! The BBC will still be called the BBC. I’m indifferent to the political debate but I actually feel for the SNP when they have to make this point. Besides, the BBC will soon be long gone, regardless of Scotland. Once Channel 4 is privatised, you can be sure it’ll be next and who knows what it will be called or how it will be run. The logo or indeed the name will be the least of our worries!

Politics aside, this is going to be a dreadful brand refresh. Sorry, I’m just trying to be the realist in the room.


New BBC Logo - NancerOnTheLIVEForum - 22-07-2021

Moz post_id=29626 time= user_id=746 Wrote:
NancerOnTheLIVEForum post_id=29618 time= user_id=1794 Wrote:
Moz post_id=29614 time= user_id=746 Wrote:So this morning, having seen the new icons a few days ago, I tried to sketch them out to see if I could remember them. This is what resulted:

[img] https://up.metropol247.co.uk/Moz/CB6565CD-A2E5-4293-8A0F-F8D16D822598.jpeg[/img]

I got Sport the wrong way round and mashed Bitesize up a little. But as for memorability, I think they’re pretty good once you know what they are.

Could you tell us the names of each icon?
Isn’t it obvious!?

Not really, no.


New BBC Logo - garethni - 22-07-2021

JAS84 post_id=29802 time=1626898039 user_id=881 Wrote:The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC? British Broadcasting Company was actually the BBC's original name for the first few years.

A company is a type of corporation so I am sure it would still be fine.


New BBC Logo - johnnyboy - 22-07-2021

garethni post_id=29864 time= user_id=1507 Wrote:
JAS84 post_id=29802 time=1626898039 user_id=881 Wrote:The C in PLC stands for Company, so wouldn't the C in BBC just change to Company if they became a PLC? British Broadcasting Company was actually the BBC's original name for the first few years.

A company is a type of corporation so I am sure it would still be fine.

I could be wrong but, not so long ago, local councils were called corporations.

The use of "corporation" to describe a public body seems to have fallen out of use though.

The BBC may have changed from "company" to "corporation" at a time the term was widely used in this context.


New BBC Logo - Mike - 22-07-2021

johnnyboy post_id=29886 time= user_id=925 Wrote:I could be wrong but, not so long ago, local councils were called corporations.

The use of "corporation" to describe a public body seems to have fallen out of use though.

The BBC may have changed from "company" to "corporation" at a time the term was widely used in this context.
Local authorities were the 'Corporation of *City/Town name*' - they used to have lots of different departments underneath them like water works, street lighting, fire brigades, policing etc - slowly they all got stripped away.

A corporation is a body authorised to act as a person in law with the liabilities and privileges that go with it. They are usually set up under a Royal Charter, statute or common law. A business corporation would pay corporation tax.


New BBC Logo - AllWillBeWell - 22-07-2021

globaltraffic24 post_id=29850 time= user_id=1708 Wrote:Britain will still exist after independence, so chill! The BBC will still be called the BBC. I’m indifferent to the political debate but I actually feel for the SNP when they have to make this point. Besides, the BBC will soon be long gone, regardless of Scotland. Once Channel 4 is privatised, you can be sure it’ll be next and who knows what it will be called or how it will be run. The logo or indeed the name will be the least of our worries!

Politics aside, this is going to be a dreadful brand refresh. Sorry, I’m just trying to be the realist in the room.

Even if the BBC is privatised, it will not be gone. The the rest is just speculation.


New BBC Logo - AxiosBrit67 - 22-07-2021

Mike post_id=29889 time= user_id=850 Wrote:
johnnyboy post_id=29886 time= user_id=925 Wrote:I could be wrong but, not so long ago, local councils were called corporations.

The use of "corporation" to describe a public body seems to have fallen out of use though.

The BBC may have changed from "company" to "corporation" at a time the term was widely used in this context.
Local authorities were the 'Corporation of *City/Town name*' - they used to have lots of different departments underneath them like water works, street lighting, fire brigades, policing etc - slowly they all got stripped away.

A corporation is a body authorised to act as a person in law with the liabilities and privileges that go with it. They are usually set up under a Royal Charter, statute or common law. A business corporation would pay corporation tax.

Public broadcaster is generally referred as "corporation" (Kosha or gongsha if they are in Japan or Korea) for ex. CBC (Canadian Broadcasting Corporation), Australian ABC (Australian Broadcasting Corporation), NHK (Nihon Hoso Kyokai; Japan Broadcasting Corporation), NRK (trans. Norwegian Broadcasting Corporation), etc.


New BBC Logo - Mike - 22-07-2021

AxiosBrit67 post_id=29893 time= user_id=1688 Wrote:Public broadcaster is generally referred as "corporation" (Kosha or gongsha if they are in Japan or Korea) for ex. CBC (Canadian Broadcasting Corporation), Australian ABC (Australian Broadcasting Corporation), NHK (Nihon Hoso Kyokai; Japan Broadcasting Corporation), NRK (trans. Norwegian Broadcasting Corporation), etc.

Quite, but the definition of corporation can vary depending on where you are in the world. The BBC was established under Royal Charter therefore is a corporation. Another example would be the Channel Four Television Corporation established in 1993 under statute. The general rule of thumb is they're established under charter or acts of parliament.


New BBC Logo - Schwing - 22-07-2021

Mike post_id=29895 time= user_id=850 Wrote:The BBC was established under Royal Charter therefore is a corporation. Another example would be the Channel Four Television Corporation established in 1993 under statute. The general rule of thumb is they're established under charter or acts of parliament.

From a business and legal perspective, companies are usually much smaller entities with limited composition, exposure and markets (which is why you have the livery companies of the City of London for example).

A corporation is much larger entity with a broad range of interests, legal structures and typically controlled by a board and shareholders. That's why we refer to "corporate culture" and "corporate world". Corporate (or corporation) is almost a metonym for "big businesses" (and vice versa). The BBC's transition from "Company" to "Corporation" isn't unusual. Following the General Strike in 1926 (when the BBC was about the only way for people to receive news), it was decided that it should be incorporated by Crown Charter with both the Crown and the public as shareholders. Crucially, it was judged that it should be non-commercial (unlike it's predecessor "Company").

If the BBC were to become a "commercial" broadcaster or seek to be listed on the Stock Exchange, etc. there is nothing to say that it must change its name to "Company". It's entirely possible to be a "Corporation Ltd" or "Corporation Plc".

Being established by Crown Charter is neither here nor there to whether the entity in question is a "Company" or a "Corporation". Indeed, the aforementioned livery companies were all established by Crown Charter but were, in fact, companies. The most famous of all - the East India Company - was established by Crown Charter and remained a "Company" although given its interests and reach it should probably have been the "East India Corporation".

The likelihood of the BBC reverting to "Company" is... nil. You're more likely to see "British Broadcasting Corporation Ltd." or "British Broadcasting Corporation Plc." It's a question of scale and size.


New BBC Logo - DTV - 22-07-2021

Moving away from this rather fun debate over the distinctions between corporations and companies and hypotheticals about the BBC's future, I do hope that the icons are not going to be, as some have suggested, the first and foremost method of identifiying the different sections of the BBC i.e. app icons. Not just are the icons not at all intuitive as to what they mean, they don't exactly scream 'BBC' either. The thing that makes the BBC blocks distinctive is the three same-size blocks, not that there are merely three rectangles.

These icons may have worked as part of a package for BBC Three, but I don't think that a BBC News icon that doesn't scream BBC or News is particularly good branding. And I know there will be people who will trot out the old line about people 'getting used to them' over time, but it is generally not a good thing for people to be confused about your branding for months.